The Vision

3S Communication approached us to establish a stronger brand identity that reflects their expertise and reliability as a system integrator in Singapore. With their strong industry reputation, they needed a cohesive brand presence that stays relevant in today’s market.

Our Approach

Rooted in the values of Sincerity, Attitude, and Gratitude, our brand refresh maintained 3S Communication’s recognisable identity while refining its visual presence. We focused on enhancing its connection to the audiovisual industry, ensuring a more professional and polished look for their clients.

Typeface

3S Communication’s typeface pairing combines elegance and readability. Together, the chosen fonts create a professional and balanced look.

Colours

It is important that we retain 3S Communication’s original brand colours so they remain recognisable after the brand refresh.

Brand in Action

We believe that a brand is more than just a logo. Every detail, from the fonts to the colour palette, is essential in conveying a brand’s value.

Into the brand guide

A brand only works when it is consistent and that is what the brand guideline is for. It helps 3S Communication’s internal team and third-party partners understand the brand better while keeping its integrity and impact intact.

We designed 3S Communication’s brand guideline to give comprehensive instructions on how to use the brand elements so they remain recognisable and remind people of 3S Communication, regardless of where they are used or the medium they are applied to.

You can get your brand makeover too...

With our very own VIP Day, you’ll work closely with our team to create a brand that truly represents your company. We’ll make sure it’s exactly what you want.

Ready to give your brand a fresh look? Head to this page to learn more about VIP Day.