Transforming Spaces, Elevating Experiences.
Founded in the 1990s, Liminterior PTE LTD has evolved from a specialist in ceiling, partition, and metal works into a full-fledged commercial interior design firm in Singapore. With decades of experience, Liminterior ensures precision, safety, and high-quality execution in every project.


The Vision
Liminterior approached us to establish a stronger brand identity beyond their logo, one that reflects their expertise and reliability in the competitive world of commercial interior design in Singapore.

Our Approach
To bring this vision to life, we crafted their identity around their family name, "Lim," incorporating their brand values of Legacy, Integrity, and Modernity, along with the tagline "Limitless Solutions." This reflects their one-stop expertise in transforming spaces with precision and creativity. The refreshed identity strengthens Liminterior’s brand, translating decades of expertise into a clear, compelling, and future-ready presence.

Inspired by the shapes within the Liminterior logo, these graphic elements were created to infuse a modern feel while giving the brand a distinct and memorable visual identity.

Typeface
Liminterior’s typeface pairing combines elegance and modernity, creating a balanced, professional look that reflects their visual aesthetic.

Colours
The colour palette has been a distinctive element of Liminterior’s overall design while representing the spirit and value of integrity that the company upholds.

Brand in Action
We believe that a brand is more than just a logo. Every detail, from the fonts to the colour palette, is essential in conveying a brand’s value.

Into the brand guide
A brand only works when it is consistent and that is what the brand guideline is for. It helps Liminterior’s internal team and third-party partners understand the brand better while keeping its integrity and impact intact.
We designed Liminterior’s brand guideline to give comprehensive instructions on how to use the brand elements so they remain recognisable and remind people of Liminterior, regardless of where they are used or the medium they are applied to.

You can get your brand makeover too...
With our very own VIP Day, you’ll work closely with our team to create a brand that truly represents your company. We’ll make sure it’s exactly what you want.
Ready to give your brand a fresh look? Head to this page to learn more about VIP Day.